Monday, 01 February 2010

Marketing in Latin America

Currently in Latin America are few companies among its organizational structure have leadership positions, manager and administrator market, many with their duties but not defined positions, which leads to the accumulation of work for one or few employees.We all know that a business manager and a marketing one does not have the same functions, but in structures of a size that the functions of chief marketing executives are diluted among several we must be careful that the house is not left unswept. If we eliminate the big companies that have a set of completely independent marketing director of the business manager in SMEs is the commercial director who should assume the role of marketing director.In large companies, and especially those that have a direct relationship with the consumer is necessary a person other than the business manager to obtain information on the different needs consumers have and make decisions about how to promote products , what products to launch and fail to offer, what prices should be offered and where to sell. Meanwhile, the main role of commercial director is to direct the sales team. However, SMEs or large companies that remain have been previously SMEs especially in Latin America that have not yet carried out changes in its organizational structure one must assume these functions.If not done we will find a company to launch products without knowing exactly who sells them as it has not adequately studied who their target consumers. The reality is that direct a sales team is an enormous workload if the department has a certain entity and leaves little time the sales manager to perform marketing tasks. The business manager can not simply stop doing the marketing efforts.

Feb 1, 2010 12:59:10 AM

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Energia ENERGY Energy is a Greek word that comes from the words "in" and "ergon" meaning "action." For this reason, we say that energy is the ability to work, forces, movements. We can not see, only discovered its effects.It is what permits it to almost everything in the universe: life, light, electric current, the career of a car, a flame, noise or wind. The law of conservation of energy says that it is not lost but transformed. It can not be created or destroyed, and when we believe will correct itself has become another form of energy. ENERGY SOURCES The energy comes from energy resources or the "energy" that nature provides. Energy sources are classified into renewable and nonrenewable. The non-renewable energy sources are found in limited quantities in nature, whose training has taken place over millions of years is that energy resources will be depleted sooner or later, and this depends on the intensity with which they explode.For example, fossil fuels like coal, oil and natural gas, providing heat of combustion. Radioactive minerals, which undergo a process of disintegration of their atomic nuclei such as uranium and which lead to heat of combustion. It is called renewable energy sources to the energy obtained virtually inexhaustible natural sources, some by the vast amount of energy they contain, and others because they are able to regenerate by natural means. For example: The sun provides solar energy. - The wind or moving air, which causes wind. - Water from rivers or seas, whose movement generates hydropower, in one case, and tidal energy, on the other.- Volcanoes, geysers and hot springs, giving rise to geothermal energy (the interior of the Earth) .- The living organisms, which, through suitable chemical processes, it draws power from biomass. - Hydrogen, the most abundant gas in the universe,...
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News ESADE is currently more than 6,000 students among its various training centers. The school offers Executive Education and MBA programs with the programs of the business school and undergraduate and graduate, and PhD in Business Administration and Law at ESADE University Faculties federated Ramon Llull University. The business school ESADE has campuses in Barcelona, Madrid and Buenos Aires and caters particularly to the Hispanic world. ESADE provides a wide range of programs that cater to the needs of diverse groups and has signed cooperation agreements with 100 universities worldwide. Several business publications consistently rank ESADE as one of the 10 best business schools in Europe. In 2006 and 2007, ESADE was considered by the Wall Street Journal as the best international business schools, and the Financial Times ranked its Master of Management and its MBA program in Europe sixth and eighth, respectively, and among the top 30 MBA's world.Business Week considered the ESADE MBA program as one of the top 10 globally and more specifically the fourth best in Europe and number one in Hispanic countries. Finally the overall ranking of the Aspen Institute and World Resources Institute ESADE's MBA ranked as the second best worldwide in preparing graduates for topics like social responsibility, environment, etc. In this context, it should be noted that the methods used in the rankings vary widely and that their results are often fiercely contested in the community of business schools . ESADE is accred by the international AMBA, AACSB and EFMD. ESADE has a vast network of alumni in virtually everyone, with Spain, Britain and Mexico, countries with more presence. It has created an alliance with HEC.