On the advertising

On the advertising of milk powder A study in the 70s by British researchers demonstrated the superiority of the growth of infants consuming breast milk for those taking Nestle milk powder. In 1979, 150 international organizations created the IBFAN (International Baby Food Action Network) and International Network for infant, whose objective is to fight against Nestle communication strategy that relies mainly on developing countries, on the alleged superiority of milk powder for milk. In the U.S. the International Nestl boycott committee, constitute some thirty NGOs and churches in 1977 launched a boycott campaign, followed mainly in North America, Britain, Sweden and Germany.A special session of the World Health Organization voted in 1981 an international code for marketing of milk powder. prohibits any advertising from inducing the replacement of breast milk for milk powder. This code, known as the International Code of Marketing of Breastmilk Substitutes was signed in 1984 by Nestl . Since then, the multinational has been accused by NGOs and journalists not to comply, along with other companies. A report entitled Cracking the Code and published in 1996 by the Interagency Group on Breastfeeding Monitoring lists any violations, listed by a network of associations of South Africa, Bangladesh, Poland and Thailand. The continuous IFBAN now regularly publishing a dossier of violations by Nestl under this code.